A fictional character and superhero of the sword and sorcery Masters of the Universe media franchise created by Mattel, and his first appearance was in minicomics packaged with his toy figures. The status of the fictional superhero He-Man as a gay icon and application of queer theory to his character began by the early 2000s. Such harnesses are part of leather subculture and considered homoerotic.
Gay porn star Alexsander Freitas ( right) at the Folsom Street Fair 2010, wearing a bondage harness similar to the one worn by He-Man. Cosplayer dressed as He-Man ( left) at New York Comic Con 2014.
